As a former managing partner, director, and client service lead at Germany’s best creative agencies, I now channel that expertise into my freelance projects.
I offer these services:
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Includes brand development, CI & branding, communication toolkits, and campaign development & project management.
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Covers consulting on scaling, customer acquisition and retention, and strategies to acquire long-term growth of the brand.
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Encompasses agency management, C-Level presentation decks, team (re-)structuring, recruiting & headhunting, and building in-house agencies.
Although I started on the account side, I am not only a creative advertising expert, but also a co-creative director, and recruiter with a strong business mindset.
During my time leading teams of 10 to 80 people, I helped secure over 100 pitch wins with global brands everyone knows.
The work of my teams has been awarded a hundredfold by all major national and international creative awards such as the ADC, Cannes Lions, Eurobest, Clio Awards, FWA, and New York Festivals.
Career
Partner & MD / Agency XY / 2022 - 2024
Co-Founder & CMO of Tribe Papaya Ventures & Pure Self Cosmetics / 2020-2024
Group Head Mercedes-Benz Germany / antoni (Omnicom) / 2019-2022 (part-time including parental leave)
Interim CMO / orderbird AG / 2019
Marketing & Creative Brand Consultant I Interim CMO / 2019-2022
Managing Director & Co-Founder / HEIMAT Drive (TBWA) / 2017-2019
Client Service Director Otto, Airbnb, Henkel / HEIMAT (TBWA) / 2013-2017
Client Service Director Swisscom, McKinsey / HEIMAT / 2011-2013
Client Service Director Adidas, Ferrero / HEIMAT / 2011-2011
Lecturer / Miami Ad School
Speaker / She says, Wunderhaus, Wunder Stories, Berlin Commercial Festival, Google for Entrepreneurs
Pro-Bono work / #wirfürschule Europa’s größter Bildungs-Hackaton, Wunder Stories by Shirley Eskrine-Schreyer, Zukunftsstunde by Verena Pausder
